Farmhouses: The New Go-To Investment for India’s Elite (2023–2025)

Saranya Manoj
5 Min Read

As the urban landscape becomes more crowded and chaotic, India’s high net worth individuals (HNIs) and ultra-high net worth individuals (UHNIs) are increasingly gravitating toward a quieter, more luxurious alternative—farmhouses. These sprawling properties, nestled in nature’s lap, are becoming coveted as both secondary retreats and primary residences, especially in a post-pandemic world shaped by remote work and lifestyle shifts.


According to a recent survey by India Sotheby’s International Realty, affluent individuals are diversifying their real estate portfolios significantly. Apart from primary homes:

  • 34% own commercial real estate
  • 25% own holiday homes
  • 21% have invested in agricultural land
  • 20% own farmhouses

Even with a 40% surge in property prices and rising mortgage rates over the past two years, 71% of respondents expressed interest in purchasing real estate in the next 12–24 months—a clear vote of confidence in the market.


The Allure of Farmhouses: Nature Meets Luxury

Siwang Suraj, Founder and Director of InfraMantra, notes the increasing appeal of farmhouses:

“These tranquil homes offer a retreat from the urban frenzy—spaces where nature’s calm blends seamlessly with modern convenience. They allow families to slow down, enjoy meaningful time together, and savour life’s simple pleasures.”

The combination of peace, privacy, and the potential to live closer to nature is a strong draw for city-dwellers seeking respite from noise, pollution, and traffic.


Farmhouse as a Lifestyle: What Buyers Should Consider

If you’re contemplating a farmhouse purchase, here are three essential factors to keep in mind:

🧭 1. Location

The ideal location balances privacy and accessibility. Buyers should look for properties that offer countryside tranquility but are within reach of:

  • Markets
    Hospitals
    Emergency services

Also, check soil quality if you plan to grow crops, trees, or a personal orchard.

🏗️ 2. Infrastructure

Modern-day farmhouses require strong foundational infrastructure, such as:

  • Reliable electricity
    Internet connectivity
    Clean water supply
    Well-maintained roads

This balance of rustic charm with urban comfort is key to long-term satisfaction.

Buyers must carry out thorough due diligence on zoning laws, land titles, and agricultural usage permissions.

Tools like Due Diligence Services and the Survey Number Finder services offered by Verified.RealEstate can assist in clarifying legal rights and identifying potential restrictions on:

  • Construction
    Property modifications
    Use of land for agricultural or commercial purposes

Why Farmhouses? Key Drivers Behind the Boom

1. Post-Pandemic Lifestyle Shift

The COVID-19 experience has reshaped priorities. Today’s affluent investors prioritize space, self-sufficiency, and mental well-being. Farmhouses provide the perfect escape—offering safety, peace, and space to breathe.

2. Remote Work & Flexibility

With the rise of remote work, farmhouses are no longer just weekend getaways. Many are now used as primary residences, complete with Wi-Fi, home offices, and modern comforts.

3. Wellness, Space & Privacy

Large green plots, orchards, pools, and open-air spaces allow for a healthy lifestyle and complete privacy—luxuries rarely found in city apartments.

4. Symbol of Status & Exclusivity

Farmhouses have become prestige assets. They reflect success, offering highly customized homes and elite community access, often used for private events or exclusive get-togethers.

5. Investment Potential & Land Appreciation

Beyond luxury, they’re smart investments. Farmhouses often sit on appreciating land. Unlike stocks or digital assets, these tangible properties offer emotional comfort and potential rental income.

Expert Backing & Market Insights

  • Knight Frank: Luxury homes made up 28% of 2024 sales, up from 16% pre-pandemic
  • Anarock: HNI population to double by 2027, fueling demand
  • India Sotheby’s: Consistent year-on-year increase in intent to buy farmhouses
  • Developers: High-end launches in Goa, Alibaug, and hill stations reflect booming interest

The Trend Is Here to Stay

Infrastructure growth, hybrid work models, and wellness awareness mean this farmhouse boom isn’t fading anytime soon. Many HNIs now see these properties as legacy assets for multi-generational wealth.

Tips for Buyers

  • Check Land Use & Zoning: Use Verified.RealEstate’s LandUse Zone Finder
  • Soil Suitability: Evaluate for horticulture or orchard potential
  • Connectivity: Choose locations with proximity to markets and hospitals
  • Regulatory Compliance: Always opt for professional legal checks

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